11/02/08
Halid K Izzet has announced the launch of the new photography business,
Marketing Eye Photography and website. The focus of this new venture
will be entirely on photography for businesses. Based in Windsor,
Berkshire, the Owner and Chief Photographer, Halid K Izzet (BSc Hons)
has decided to merge his extensive marketing and photographic careers
into one business, thus creating a clear distinction within the industry
from the generalist photographer. The businesses slogan Shoot to Sell
clearly highlights its role in creating photographs the not only look
great, but that also successfully perform the marketing objectives of
its clients. “In the face of ever increasing competition and advertising
exposure, companies are having to vastly improve the quality of their
marketing communications, with the images used being the first and most
important place to start. This is why we have a significant role to play
in helping businesses get more out of their marketing budgets” says
owner Halid Izzet.
The website has been designed with the client in mind. Ease of
navigation, consumer dictated levels of information and high
functionality were the three priorities in its construction. The site
introduces the company’s new and innovative products such as
Subscription Photography (where high volume clients can subscribe to a
set number of shooting hours per month in return for vastly reduced
fees) and Interactive 3-Dimensional photography for the web, where
products can be turned around 360 degrees by the visitors to a clients
website. This new and exciting approach has been independently
researched and findings show that adding this interactivity to a product
can increase sales by an estimated 19%! (refer to the site for details)
The website also has a comprehensive Client Zone where clients can not
only view the photos from their shoot, but where they can also rank
according to liking and share with colleagues during the decision making
process of which photos to use, making eh job of proofing and selecting
easier and hassle free.
The range of services offered by MarketingEyePhotography covers
The world of marketing is nothing new to chief photographer, Halid
Izzet, having worked through various marketing roles within former FTSE
100 company, Allied Domecq. Posted as an ex-pat in Prague, Paris,
Chicago, New York and London, his international experience in marketing
and sales is extensive. His last role with the company was as
International Marketing Director of Canadian Club whisky, with
responsibility for the 1.6m case brand with an 19m dollar budget. And
now this knowledge is being passed on to running his own business and
providing customers with photography that performs an vital marketing
function.
For additional information please visit the MarketingEyePhotography
website.
http://www.marketingeyephotos.com/
The SWPP 2008 Convention was an outstanding success,
we have 191 days to get ready for the 2009 convention - which starts on January 14, 2009
Photo Quote: I never know in advance what I will photograph, ... I go out into the world and hope I will come across something that imperatively interests me. I am addicted to the found object. I have no doubt that I will continue to make photographs till my last breath. - Ansel Adams