On top down under

Gordon Jovic

There’s no hiding place in 2009.

In days of yore if you made mistakes as a wedding photographer only the bride and groom’s families and close friends were ever likely to know about it.

In the main you could get away with forgetting to photograph the in-laws - and since the advent of the digital revolution, if the bride blinked, Photoshop would always forgive you back in the digital darkroom.

But now photographers are only too aware that a kaleidoscope of commentary on their work (both flattering and visceral) will inevitably be scattered like confetti across
cyberspace on blogs and social networking sites like Facebook, MySpace and Twitter.

Now everyone’s watching.

But world-class photographers like Australia-based Gordon Jovic are taking these
new communication channels in their stride – and it’s not hard to see why.
Here are a couple of online ‘third party’ comments on this multi-award-winning
wedding photographer’s work:

“Just stumbled upon your site and your beautiful pictures made me cry. I am truly, madly,
deeply in love with your work.”

And from a professional photographer: “You have amazing talent and people like you
inspire me to do better. People tell me I am a notch above everyone else but you are about
five notches up on me.”

Gordon Jovic, an SWPP international member, who for two consecutive years has
been in the Australian ‘Top Ten Wedding Photographers of the Year’ list, has no problem
with pushing boundaries and challenging the way things have always been done in
the past.

Gordon Jovic wedding picture 2

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On top down under

Gordon Jovic There’s no hiding place in 2009. In days of yore if you made mistakes as a wedding photographer only the bride and groom’s families and close friends were ever likely to know about it.

Gordon Jovic

There’s no hiding place in 2009.

In days of yore if you made mistakes as a wedding photographer only the bride and groom’s families and close friends were ever likely to know about it.